Fashion is changing very fast, and sustainability is not the latest buzzword but an inevitable. Circular fashion and zero waste where it's been however, have boomed in the last few years to transform the entire making, wearing and throwing process. Circular fashion-an industrial regenerative model to make fewer waste clothes and maximize the lifetime of clothes, however, unlike the traditional linear model of "take, make, dispose", circular fashion prefers to reuse, recycle and repurpose materials towards creating a closed-loop system where clothing is worn for as long as possible before recycled into new materials.
Zero Waste Fashion is that approach of production and design in correspondence with this aim of eliminating textile waste during the entire cycle of production. Such techniques may include zero-waste pattern cutting (in which the fabric utilises itself as much as possible) and post-consumer recycling (the former is reusing old clothing instead of throwing it in a landfill).
“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.”
Brands are constantly evolving to respond to consumer concerns regarding sustainable products and zero-waste alternatives. They are developing biodegradable textiles and experimenting with new business models, such as rental fashion, to work towards a more sustainable future. They also support the idea of a circular economy whereby waste and consumption are prevented in respect of style and creativity. Fashion revolution is one choice away-Will you join?
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